For my critique, I chose my mentor and former boss, commercial lifestyle photographer, Bryan Alano. From 2014-2015 I interned for Bryan as his first assistant and I can confidently say that throughout my time with him, I learned how to push my work to the “next level”. At first glance at his website, I can already tell the similarities, some of which are intentional and some which are not. Our logos both have the circular color of our brand, which happened by coincidence, as we both designed our logos before meeting each other. I really enjoy the scattered/organized layout of colorful lifestyle photographs when you first enter the website. He chose to highlight images with people of all age groups typically doing an outdoor activity.
Bryan loves to travel and he aims to pick up jobs that let him do that, and that becomes very clear in his images.
When you hover over one if his images, he has a java effect that lowers the opacity and enlarges the size. The opacity almost lowers a little too much where you can’t see it anymore once hovering. Then when you click on it, a slide show appears with a larger image. I noticed that you are able to right click and save the larger image, which I’m not sure if I like or not yet because – first someone is able to save and repost as your own online somewhere (not printable quality), but it could be good incase someone is scouting you and would like to save an image they really like and having that image can remind them of you.
In his contact page, Bryan has an artistically interesting photograph that I think highlights his adventurism and professionalism, based off his equipment. He also has his extensive client list below his description.
Overall, I think Bryan has many great photos that create a narrative. Each themed page is filled with photos. I think some pages could go through a clean up because there are almost too many photos, over 100 per page and not all are equally as strong. Especially because there are 14 pages, Stills, New Work, Endless Summer, Lifestyle, Portraits, Fashion, Kids, Studio, Commissions, Motion, etc.
With some pages, he is highlighting a specific project. For example, the Fisherman Project. This series is one that he created in the Philippines based off a small town who’s survival is dependent on a group of fishermen. I think an interesting change up would be to change the layout of these to be more of a narrative, opposed to the scattered look. Another change I would suggest, rather additive, is a title of his series while you’re on the page. Once you click the series on the dropdown menu, there is no title page that tells you where you are. Bryan has a lot of content and I think he chose a great way to show them off. He has great detailed actions in his website, from the buttons, transitions, and hovers which I hope to apply into my own.